Midi Health
Campaign: To celebrate Midi Health reaching $1 billion valuation, the brand launched a milestone campaign announcing its new ‘unicorn status’ to press, investor channels, and social platforms.
Production: I led production on a flagship announcement video for the campaign, partnering closely with creative directors and editors to shape the creative vision, narrative, and visual tone. I sourced and curated all footage, guided storytelling and pacing in post, managed licensing and timelines, and oversaw delivery to ensure the final piece resonated across media, investor, and social platforms.